Rendering services · CGI vs product photography

CGI or a photoshoot? A plain comparison

Neither is always better. A photoshoot is quick for a few products in a few colours. CGI wins as soon as the range grows, the colours multiply, or the product doesn't exist yet. Here's how to tell which fits your catalogue.

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A pair of worn mint-green canvas low-top sneakers with white laces on a white background.

4,000+products ready to customize, A to Z

5 minto connect your store and go live

₹0to move from another customizer

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What it covers

CGI vs product photography what you get

A few products, few colours

A photoshoot is often quicker and cheaper.

Many SKUs or colours

CGI gets cheaper per image as the range grows.

No samples yet

Only CGI can show it.

Frequent changes

CGI re-renders; a shoot reshoots.

People and real moments

A photographer still wins.

Customizer and AR too

Only a 3D model gives you those as well.

How it works

Modelled once, rendered for everything

01
Count SKUs and colours
Across the next year, not just this launch.
02
Check what you need
Stills only, or spins, AR and a customizer too.
03
Mix both
Renders for products, a shoot for people.

Products we render

Where it pays off

SneakersSneakers and trainers with the upper, toe cap, heel, laces, lining and sole each in its own colour and material, plus a name or a number on the heel tab..

FurnitureSofas, chairs, tables and beds with fabrics, wood finishes, legs and sizes, configured in 3D and viewed in the customer's own room at real size..

CapsBaseball caps, snapbacks, truckers and dad caps with every panel in its own colour, and patches and embroidered logos the customer places on the crown.

Water bottlesSteel, aluminium and sports bottles with colour fades, engraved or printed logos and the owner's name.

JewelleryPendants, rings, bracelets and name necklaces with metal choices, stones and engraved names, initials or dates.

BackpacksSchool bags, laptop backpacks and team backpacks with panels, zips and straps in their own colours, plus patches, logos and embroidered names..

More rendering services

One model, every image

Product rendering servicesPhotoreal stills, spins, AR files and configurator models, all from one 3D model of your product.

CGI product photographyRenders that pass for photographs, with no studio, no shipping and no reshoots.

Virtual product photographyReplace the photoshoot with renders, and know honestly when not to.

Packshot rendersWhite-background product images for every SKU, ready for your store and marketplaces.

Lifestyle rendersYour product in a styled scene, with no props, no location and no shoot day.

Colourway rendersModel the product once, then render every colour from the same angles and light.

360° product spinsSmooth 360° spins rendered from one model, in every variant, sized to load fast.

3D product modellingAccurate 3D models from CAD, samples or photos, built to be reused everywhere.

Product animationShort product videos and loops from the same 3D model: turns, openings, exploded views.

AR-ready 3D modelsGLB and USDZ files that open in AR on iPhone and Android, light enough to load fast.

Pre-launch product imagesSell and take pre-orders before the first unit exists, with renders from CAD.

Marketplace product imagesAmazon and Flipkart listing images rendered to their rules, for every SKU.

Rendering cost and quotesRendering is quoted per project. Here's exactly what goes into the number.

3D product rendering in IndiaAn Indian rendering team behind India's largest product customizer.

Questions

What buyers ask us

Is CGI cheaper than product photography?

Per image, CGI gets cheaper as the range grows, because the model is built once. For a handful of products in one colour, a photoshoot is often cheaper.

Can I use both?

Most brands do: renders for product and variant images, a photoshoot for people and campaigns.

We already use another customizer. Can we move?

Yes, and it costs nothing. Our team moves your products, options, fonts and artwork across, and your current setup keeps selling until the new one is live.

Book a demo

Get a rendering quote

Tell us about the product and the images you need. We'll reply with a quote for the project, in writing, before any work starts.

Get a quote

Every account is set up with you by our team, with no setup fee, and anything you already have is moved across for free.